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Category: Brand Awareness

Posted 6 months ago

How can brand awareness boost brand equity and perceived value?

Brand awareness plays a vital role in brand equity and perceived value; but how can you boost brand awareness in the first place, and why does it really matter? As a business, you want to be seen. You want people to know who you are. To remember you. It’s a paramount part of business growth. … Continue reading “How can brand awareness boost brand equity and perceived value?”

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